colorMap = ({
'First Time': color.blue,
'Bounced' : d3.color(color.red).darker().hex(),
'Lapsed Low-Value': color.red,
'Lapsed High-Value': d3.color(color.red).brighter().hex(),
'High to Low-Value': d3.color(color.yellow).brighter(0.5).hex(),
'Low-Value': d3.color(color.yellow).darker(0.25).hex(),
'New Low-Value': color.yellow,
'Reactivated Low-Value': d3.color(color.yellow).brighter(0.25).hex(),
'High-Value': d3.color(color.green).darker(0.25).hex(),
'Low to High-Value': d3.color(color.green).brighter(0.75).hex(),
'New High-Value': d3.color(color.green).brighter(0.12).hex(),
'Reactivated High-Value': d3.color(color.green).brighter(1.7).hex()
})